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RISE
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Now that you know about us, would you eat something made of Spent Grain?
*
Yes, definitely!
No way, it sounds gross!
Only if I bake it myself
Only if a professional bakes it for me
Other:
Would you buy a flour that is not only rich in fiber and protein, but also has reduced carbs, calories, gluten, and cholesterol?
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Totally, send it my way!
Nuh uh, sounds too good to be true
Only if I buy it at a store
Only if I buy it online
Other:
How much would you pay for a pound of it? The average price of wheat flour is $1/pound.
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$1, same as wheat flour
>$1, I'll pay for the extra nutrition
<$1, because it's a byproduct
Other:
How important is it to you that your food is sustainably sourced?
*
Very important, I'd pay a premium for it
Somewhat important, I'd choose it over a traditional product, but wouldn't pay extra for it
Not important, price is the most important factor for me
Not at all, I don't believe in sustainability. They're all just labels.
Only if it's grown sustainably
Only if it's recycled
Other:
How do you discover and buy novel ingredients?
*
From friends
Food blogs are my friends
I saw it at a hipster event
On the shelf of my grocery store
Amazon recommended it
Oprah recommended it
Other:
Required
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