Target to Introduce Victoria Beckham Line
Target Corporation (NYSE:TGT) has announced its spring collaboration with designer Victoria Beckham.
Available April 9, 2017, at all Target stores and Target.com, the company says Victoria Beckham for Target reflects the essence of the Victoria, Victoria Beckham line, including original designs and inspiration from iconic silhouettes, with apparel and accessories for women, girls, toddler and baby.
The collaboration with Target also marks the designer’s first foray into the kids’ product category.
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Select pieces from the collection will be available for sale internationally via victoriabeckham.com.
Victoria Beckham for Target is inspired by the Victoria, Victoria Beckham line, as well as Beckham’s everyday life and the shared experiences between mother and child.
With more than 200 items featuring soft pastels, bright pops of color and pretty spring prints, the collection is feminine and functional and reflects the designer’s commitment to quality craftsmanship, says Target.
Ranging in price from $6-$70, with most items under $40, Victoria Beckham for Target will be offered in sizes XS-3X for women and NB-XL for girls, toddler and baby.
Standout pieces include easy-to-wear dresses, rompers and playful tops and bottoms for women, with corresponding styles for girls, toddler and baby.
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Victoria Beckham is an internationally-known businesswoman, fashion designer and style icon. Since launching in 2008 at New York Fashion Week, the Victoria Beckham brand has developed into a celebrated mainstay of the fashion industry.
In 2011, following the success of her mainline collection, Beckham launched Victoria, Victoria Beckham, a free-spirited companion to the original Ready-to-Wear collection, offering softer silhouettes and a more playful fashion perspective.
With each collection, Victoria adapts her own personal style to the needs and desires of the international women who swear by the label’s luxurious and flattering garments.
