Tableau Software - High Level Due-Diligence March 2011
1. March 2011
Tableau Software - the “darling” of Self-Serve BI
pure-play BI vendor
delivers strong interactive visualization for analysis, dashboards,
information delivery and managed analytic applications
Highlights
Triple digit sales growth with overwhelmingly positive customer
survey feedback
growing percentage of users accessing external facing Tableau
applications through new SaaS offerings - Tableau Public and
Tableau Digital
lacks broader BI platform capabilities (reporting, semantic layer
and predictive analytics)
Opportunity
primarily a SME player, less widely deployed in large enterprises
uses a horizontal platform strategy and developing vertical or
industry-specific applications
continues to be a front-end tool option to Oracle Essbase (Visual
Explorer) – hurt the competition
Source: Tableau Software Press Release
2. March 2011
Tableau Software – Simple Strategy, Extremely Effective
Fast Analytics for Everyone
Three Part Strategy
Raid Fire Analytics Served
Through Web
Socialize Your Analysis
3. March 2011
Tableau Software – Challenging the Giants
Source: * Magic Quadrant for Business Intelligence Platforms, 27 January 2011, Rita L. Sallam, James Richardson, John
Hagerty, Bill Hostmann, Gartner
** Tableau Software Press Release
4. March 2011
Qlik Technologies For Relative Valuation of Tableau
Strong sales growth since
inception, improving profitability
YoY, rapidly increasing customer base
with a stable ASP per customer…
(Source: Qlik Technology, Inc. Financial Information from SEC Filings)
5. March 2011
Tableau Valuation - Using Multiples of QlikView(QLIK)
QLIK TABL
Revenues (in 000s of dollars)
2010 $226,521 $40,000
YoY Growth 44% 106%
2009 157,359 19,417
Profitability (Using 2010 QLIK ratios as a proxy, in 000s of dollars)
Gorses Profit Margin 90% 202,799 35,811
Operating Profit Margin 12% 27,568 4,868
Net Profit Margin 6% 13,516 2,387
Preliminary Valuation
Market Cap 2,150,000,000 -
Enterprise Value 1,980,000,000 -
Stock price 27.17 -
Shares Outstanding 79,000,000 -
PE Ratio 158.81 158.81
Value based on PE Ratio (Using QLIK as a proxy) 2,146,430,000 379,025,344
PS Ratio 9.48 9.48
Value based on PS Ratio (Using QLIK as a proxy) 379,025,344
Customer Analysis
Customers 18,000 6,350
ASP per Customer $12,585 $6,299
Source: Tableau Software Press Release & Qlik Tech Financial Information from SEC Filings. Tableau had 5000 customer at EOY 2009.
All numbers are preliminary and subjected to change.