What is the Internet of Things IoT?
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What is the Internet of Things IoT?

Internet of Things or #IoT for those into @Twitter, seems all the rage – the latest #TLA (Three Letter Acronym) dominating discussions, predictions and most likely your management consultants and systems integrators sales pitches. Are you ready?

A quick bing or goggle search will deliver 112M to 552M page returns – wow!

So what is IoT? Is it an independent transactional capability joining machine device gathered data transmitted to other machines (M2M) over IPv6 networks or is it part of a larger integrated strategic capability combining #CloudComputing, #BigData and #IntelligentPlatforms?

Let’s begin with some facts:

  1. Neither the term “Internet of Things” nor the underlying concepts are new. The term is credited to Kevin Ashton, a British technology entrepreneur and co-founder of the Auto-ID center at MIT, in a 1999 article and to Bill Joy, another Brit who cofounded Sun Microsystems, in a 1999 presentation at the World Economic Forum in Davos.[i] But in reality, the core concepts of autonomic computing were being developed a decade before this.
  2. The Internet of Things is NOT about the Internet NOR about Things - IoT is about connecting devices that sense, monitor, analyze and adapt stochastic events gathered without human origination to create value from autonomic agents that process data to create granular knowledge and wisdom to support enable both machines or humans to make smarter decisions and actions in order to provide value to customers of one and ecosystems of many. Wow – that’s a mouth full of consultantese!
  3. And like many innovations over history, much of the capabilities of the Internet of Things find their roots in military research and development – not just of the technologies but, arguably more importantly, in the organizational design and operating model required to realize value.

So how about a simple example?

No problem, how about the #ConnectedCar and Vehicle Relationship Management (VRM)? An on board sensor (leveraging the already installed OBDII) detects you’re running low on fuel, sends a message via OnStar or Verizon Telematics to your designated site or a group of public gas station vendors, one of which transmits back that you are a member of the Kroger / Shell affinity group and that you have 44 gallon points in your account (for 10¢ off per gal) and then the on board map system identifies the directions to the closest Shell station in the direction of your current travel – and – if you pass this station, as the next closest comes closer, your smart connected refrigerator has already detected three staple items you have run out of since your last visit to Kroger and autonomously sends you a coupon to entice you to both fill up and pick up.

Right, so all of the Orwellian conspiracy theorist and privacy advocates see “Big Brother” written all over IoT and the computing security consultants and vendors are all salivating with dollar signs in their eyes ready to scare your CIO into cyber space!

IoT isn’t science fiction of the future - it’s science fact today.

And yes - I currently have $314.98 “softcoin” dollars in my Kroger Shell account. Anyone got a map to the closest Shell station?

Retail IoT is relatively new. Gartner added “The Internet of Things” to their Emerging Technologies Hype Cycle in 2011 and gave it a 5-10 year maturation time to reach the plateau of productivity.[ii] By 2013 Gartner had IoT climbing closer to the peak of inflated expectations but also increased its maturation to a full 10 years.[iii]

As with all TLAs, "context" makes a difference.

Gartner was, arguably, late to identify IoT as a burgeoning technology and has moved its value realization out not in. My only defense for Gartner, although they didn’t ask, is that the “context” of their view and their definition is focused on “retail” (P2P, F2F and B2C initiated by M2M) IoT versus “industrial” IoT which has been around for well over a decade.

For those unfamiliar with Gartner’s “Hype Cycle” it is based on Everett M. Rogers, “Diffusion of Innovations” [within societies] which spawned many other theories and books, such as Geoffrey Moore’s, “Crossing the Chasm” and Malcolm Gladwell’s, “Tipping Point” which equate business or social trends to the patterns of epidemics.

Speaking of points – let’s get back on topic.

Well if “retail IoT” is relatively new, what IoT is “old”?

Don’t quote me on the dates, but here are some example capabilities:

  • Autonomic computing circa 1995
  • Remote aircraft engine condition monitoring circa 1999
  • Remote airplane condition monitoring circa 2001
  • Net Centric Warefare / Nätverksbaserade Försvaret circa 1999
  • Effects Based Operations / Network Centric Operations circa 1998
  • Sense & Respond Logistics circa 2003
  • Aircraft Health Management circa 2010

And like Gartner, my context is shaded by my experience and perspective of 26 years in aviation, aerospace and defense.

So over the next several weeks, as time permits, I intend to discuss a bit more on

  • what IoT is and isn’t;
  • what does that "consultantese" definition item 2 above mean;
  • what is the macro-economic value of IoT?
  • what is the decomposition of value of IoT?
  • where is value being created and consumed?
  • how IoT and #CloudComputing, #BigData, #IntelligentPlatforms, #Autonomics and other capabilities fit together;
  • how IoT is a Service Lifecycle Management capability that has implications and value to Product Lifecycle Management;
  • how IoT is a disruptive technology that is breaking traditional business models and organizational design;
  • and maybe some macro #wikinomics predictions.

Part 2: What is the Value of Autonomic Things in IoT?

Part 3: Frameworks for IoT and Networks of Ecosystems

Part 4: Why IoT needs to be Servitized to accelerate the Tipping Point in a Sharing Economy (or: how servitization accelerates and broadens IoT sales)


[i] Anonymous, Wikipedia “Internet of Things” http://en.wikipedia.org/wiki/Internet_of_Things

[ii] Hung LeHong, Gartner Hype Cycle of Emerging Technologies, July 2011

[iii] Hung LeHong, Gartner Hype Cycle of Emerging Technologies, July 2013

Brad Nicholas

Former Director, Digital Platforms, IT Emerging Technology at Corning Incorporated

8y

Hi Michael thanks for pointing me to this... we clearly think alike :-)

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Claus Giebert

In my job I push intelligent systems being standard in live. Private I simply Enjoy living

9y

Good overview

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Sidharth Nambiar

Product Management, Business Analysis, People Leadership, Practice Leadership, Banking & Financial Services

9y

P2P is a sub set of M2P, isn't it? The people collaboration we are referring to here is facilitated by machines.

Michael Denis

Senior Director | Intelligent Service Management & Transformation

9y

Alexander Demmer exciting times we're living in. I do think the difference between where we were a decade ago and today is that much of the basic "blocking & tackling" (to use a Navy term) of communications devices and paths (IPv6, wireless, bluetooth, etc...) and mobility as well data semantics (ASD family of standards S1000D v4.x / S9000D, S3000L and soon to be released S5000F, S6000T and S4000P) means accurate interoperable XML data can be exchanged ubiquitously. Closing the PLM/SLM gaps (including feedback) are now finally hear or visible on the short term horizon - partially because of the common lexicon / XML schema semantics. I have argued that in the past 10 years - M2M / IoT has made some its biggest impact in aviation, aerospace, defense, automotive and industrial equipment - with considerable innovation yet to come (on the drawing board / development / testing / fielding stages). Remote condition monitoring, asset health management, diagnostics, prognostics and autonomics are all just getting more and more advanced in AA&D. General targets on the B2B domain are any industry / market / process that is capital intensive, cash flow sensitive, highly regulated or moving to a bundled / performance based SLM business model or bundled subscription pricing model. If you add P2P/F2F in order to complete IoE - more of the retail industries / markets - then I'd suggest any product or service that spoils quickly (thus needing Revenue / Yield / Pricing Optimization) would be prime targets. Retail, Travel, Transportation, Hospitality, ...

Alexander Demmer

Investing in sustainability to maintain prosperity!

9y

Michael, thank you for these great thoughts. Made similar experiences over the past weeks while facilitating workshops on INDUSTRIE 4.0 (project in the high-tech strategy of the German government, promoting computerization of traditional industries such as manufacturing to forge the intelligent/ smart factory based on cyber-physical systems and the Internet of Things, see also Smart Manufacturing Leadership Coalition in US) with production leaders. Conclusion: IoT is nothing revolutionary; every device with an IP address can communicate with any other device with an IP address. The real revolution however will happen through the impact of IoT on business models and organizational structure. Lean Management & leadership will become integrated part of corporate culture.

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