It was released as the Philips 42PW9962. It was available at four Sears locations in the US for $14,999, including in-home installation. Pioneer and Fujitsu also began selling plasma televisions that year, and other manufacturers followed. By the year 2000 prices had dropped to $10,000.

Conversation. "The average cost of a plasma TV in 2003 was $10,156." For that price you could currently buy 22 70" 4k flatscreen smart TVs. The average cost of a plasma TV in 2003 was $10,156. Back then, plasma TVs ranked fifth on the list of Top Digital Product Categories.

Large-screen television technology (colloquially big-screen TV) developed rapidly in the late 1990s and 2000s. Prior to the development of thin-screen technologies, rear-projection television was standard for larger displays, and jumbotron, a non-projection video display technology, was used at stadiums and concerts.