Join: Bernajean Porter   Tuesday ... October 9 ... 8 PM ET
" The most powerful person in the world is the story teller." - Steve Jobs.
Explore the science and data that is now backing up the long held belief that the art of storytelling is the most enduring, powerful means for learning, communicating, decision-making, and igniting action in our fast-learning, fast-changing world. Stories shape us – shape our world, our thinking, our way of life and our possibilities. Whoever tells the best story wins. Take the challenge of mastering storytelling’s “inner mojo” secrets that will rev up anyone’s influence on the world.
Long, long ago and still today . . . storytelling has the influence power to capture imaginations; influence decisions; activate the whole brain; create memory structures; drive decisions; connect us with humanity; along with making ideas, concepts and visions real in a way that cold, hard facts only can't. Digital storytelling is so much more than making multimedia products IF you know the secrets. Applied storytelling [14 categories] achieves practical outcomes for leadership; businesses; and serves know-how teachers in activating "sticki" learning and thinking, inspiring understanding of concepts using the power of storytelling artfully and purposefully.