Japanization Now and Yesterday
•Download as PPTX, PDF•
0 likes•802 views
In this Schnell Interkulturell explores why and how the meaning of the term Japanization has changed in the course of half a decade. We have a look at Japan's golden years, the bubble as well as the most recent incidents.
Recommended
More Related Content
Similar to Japanization Now and Yesterday
More from Marco Damm
More from Marco Damm (20)
Recently uploaded
Recently uploaded (20)
Japanization Now and Yesterday
- 2. JapanizationNowandYesterday Rememberyoucanlike, tweetorflattranytime An Overviewbywww.schnellinterkulturell.de
- 3. JapanizationNowandYesterday Rememberyoucanlike, tweetorflattranytime An Overviewbywww.schnellinterkulturell.de
- 5. A word
- 6. More precisely a concept
- 8. …shiftedwithin 60 years time
- 10. Hi there! I am thefamouslinguist Ferdinand de Saussure. Letmeexplaintheconceptof a… concept.
- 11. Language is made up of signs and every sign has two sides. Like a coin!
- 12. A sign looks like this…
- 13. Concept (Signified) Sound-Image (Signifier)
- 14. Here is an example…
- 15. horse
- 16. The funny thing is that signs can change.
- 17. Letters or sounds are arbitrary, and not connected to the concept.
- 18. The only requirement is that the difference in the symbols is understood by the collectiveconsciousness.
- 20. Japanization, noun The actorprocessofmaking s.th. Japanese.
- 21. Speaking in terms of today’s topic. We could have something like…
- 22. ? ? ? ? Japanization
- 23. But enoughlinguisticsfornow,let‘stake a lookatthis…
- 24. Japan‘s GDP 1952 - 2009
- 25. A Little Bit ofHistory1950s After WWII Japan created an economicmiracle
- 26. A Little Bit ofHistory1960s Japan enters a Golden Age
- 27. A Little Bit ofHistory1960s to 1970s As resultof Vietnam War grassrootsmovementsspreadaroundtheworld (Hippies) notso in Japan
- 28. A Little Bit ofHistory1980s to 1990s 1980s to 1990s makingoftheJapanesebubble
- 29. A Little Bit ofHistory1990s 1991 thebubblebursts
- 30. A Little Bit ofHistory1991 to 2000 Resultofthe real estatebubble… SONY TOYOTA
- 31. A Little Bit of History1991 to 2000 Resultofthe real estatebubble… LOST DECADE
- 32. A Little Bit ofHistory2001 to 2011 Lehman shock Big earthquake, Tsunami and Fukushima crisis ?
- 34. The shiftoftheconceptof „Japanization“ over half a centuryiscloselytiedtoJapan‘seconomy
- 35. JapanizationYesterday Stage I aka The Golden Years Stage II aka Cool Japan Stage III aka The 2nd lost decade
- 36. Stage I
- 37. The Golden Years
- 38. The Toyota Way “Doing it the Japanese way”
- 39. In the West many people were impressedby Japan’s rise after WWII
- 40. They wrote booksabout how to…
- 41. …do it the Japanese way (economically)…
- 42. …and how to JapanizeWestern management and economy
- 44. Thosewerethe Golden Years (Stage I)
- 47. Stage II
- 48. The bubble, economic stagnation and cultural Japanization
- 49. After the real estate bubble burst...
- 50. …Japan dipped into a recession
- 51. Life-long employment was replaced with temporary jobs Need a job!
- 52. Companies like S and Toyotabegan facing stiff competition from other Asian nations
- 53. Already high household savings rosefurther, consumption sank
- 54. …Japan’s economy began to stagnate
- 55. During the after bubble era another shift of conceptoccured
- 57. Manga
- 59. …and Video Games
- 61. …became major exports of J-Pop-culture
- 62. The term Japanization shifts from…
- 63. …Japanese work ethos, production methods, etc., to…
- 64. …being and making something Japanese through Pop-Culture
- 65. A fact also Japanese scholarsand even politiciansrealized…
- 66. …and eventually built upon
- 68. The concept of cool Japan was coined in 2002 as an expression of Japan's emergent status as a cultural superpower
- 69. Adopted by media, academia by the Japanese government as well as trade bodies
- 70. Japanization 2.0 is a shift towards culture and soft power
- 73. Stage III
- 74. Post-Lehman and Fukushima and into Lost Decade II
- 76. …has not changed very much since the burst of the 1990s bubble
- 77. Japan’s GDP is still stagnating
- 78. Politically Japan is getting more and more introvertedand caught in a never-ending stalemate
- 79. Financially Japanese institutions have not been able to deal with a strengthening ￥
- 80. Most recentlyforeignmediainitiated a newshift in theconceptofJapanization
- 83. Within a little more than half a century the meaning of Japanization shifted from…
- 84. Stage I Rising from the Ashes “lets copy that!”
- 85. Stage II Cultural Japanization “It’s-a me! SuperMario!”
- 86. Stage III The Fear of Japanization “What can we do to avoid becoming like Japan”
- 87. That’s it! Thank you very much!
- 88. Need moreinfo? Contactme! Schnell Interkulturell Consulting | Training| Market Research Marco Michael Damm TEL: (0049) 02421-2621884FAX: (0049) 03222-9983879MAIL: marco.damm (at) schnellinterkulturell.deWEB: www.schnellinterkulturell.de TWITTER: http://twitter.com/schnellnterkult