Dating revolutionised by big data and memes – tech podcast

Chips with Everything Series

Dr Steve Carter, chief scientist at eHarmony, talks about the company’s use of algorithms and memes to make real-world dating more successful

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There’s no shortage of articles about how apps are eroding intimacy and leading us all to a seedy buffet of soulless right-swipes. But what about ways emerging tech is actually trying to make it easier for us to find the person out there who’s right for us? Can you reliably have a first date with someone based on the fact that they like the same memes as you?

Leigh Alexander and Elena Cresci asked eHarmony’s chief scientist, Dr Steve Carter, how the online dating service is using algorithms and huge volumes of survey data to cultivate relationships with better chances of long term success.

Serial Killer Conviction Prompts Police To Warn Of Dating App Dangers<br>LONDON, ENGLAND - NOVEMBER 24:  The "Grindr" and "Tinder" app logos are seen on a mobile phone screen on November 24, 2016 in London, England.  Following a number of deaths linked to the use of anonymous online dating apps, the police have warned users to be aware of the risks involved, following the growth in the scale of violence and sexual assaults linked to their use.  (Photo by Leon Neal/Getty Images)
Photograph: Leon Neal/Getty Images
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