Google Maps Gets More Ads With Support From Beacons, Proximity Campaigns
- by Laurie Sullivan @lauriesullivan, May 25, 2016
Google has been experimenting with adding more information and ads to Google Maps, driving online searches to in-store purchases. The new local search
ads across Google Maps will use beacon technology to support targeted ads and information.
Consumers using Google Maps may begin to see promoted pins for nearby coffee …
