The Trump Network sought to make people rich, but left behind disappointment

The salespeople at Ideal Health were thrilled when they heard Donald Trump would become the new face of their company. The New York real estate mogul, whose reality show “The Apprentice” made him famous, licensed his name to the firm, which was then rebranded as the Trump Network in 2009.

“Oh, my god, people cried when they heard it was him,” says Jenna Knudsen, who worked as a high-ranking saleswoman for Ideal Health at the time. “They cried and looked at each other and said, ‘We’re going to be millionaires!’ ”