Facebook ‘Social Ads’ Targeted in Suit by New York Boy’s Father

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Facebook Inc., the world’s most popular social-networking site, was sued for not getting parents’ permission before displaying that minors “like” the products of its advertisers.

The lawsuit seeks class-action status on behalf of Facebook users in New York state under the age of 18 who had “their names or likenesses used on a Facebook feed or in an advertisement sold by Facebook Inc. without the consent of their parent or guardian.” The suit was filed in federal court in Brooklyn yesterday.