Blog Series: Using XML to Create Once - Distribute Everywhere
Structured Content — The Future of Cross-Media Content Distribution
I am trying something a little different this week. On Thursday I will be presetting at the IDEAlliance XML 2010; eMedia Revolution conference. The presentation is a view of our current work at Trekk on Cross-Media tools, techniques and projects. I’d like to share the highlights of this content via a series of blog posts.
Everyday I will present one of the five topic ideas and some of the thoughts from the presentation. At the end of the week I will share a link to the full presentation with everyone. This is an experiment, so please tell me what you think of the series.
The agenda for the preso is as follows:
As eMedia devices and delivery systems proliferate, publishers, agencies and traditional media service providers are challenged with keeping up with demand for content conversion. Content distributors can reduce costs and complexity with a strategy that includes adoption of XML standards, a component architecture for structured content creation and a workflow that adheres to a digital first orientation.
- Create Once-Distribute Everywhere
- Layered Complexity
- Enterprise Data Model
- Digital First Publishing
- Really Simple Syndication
Each day for the next five I will elaborate on how these topics are important to cross-media publishing and how cross-media and eMedia fit hand in hand. I hope the information is useful to you. As always, let me know!
